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Grand Central Basketball is a full-service agency committed to securing a sustainable future for our clients and their families. We build close personal relationships with all our clients to understand their unique needs and desires, and then we leverage our deep industry experience and extensive network of relationships to strike deals that set our clients up for long-term success.
Our expertise in the NIL arena sets us apart. We specialize in securing brand deals with top-tier companies and leveraging our deep social media expertise to maximize exposure and engagement. Our representation transcends standard contract negotiations, offering personalized strategies tailored to each client's unique growth and goals on and off the court. We work closely with each of our clients to build a personal brand that will garner them far-reaching benefits by establishing a reputation for loyalty, service, and commitment to their team, fanbase, and local community.

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Our Services

Brand Management

Public Relations
Social Media

Brand Deals
VIP Services
Brand Launches

Personal Services

Mental Support Programs
Community Relations & Outreach
Off-Season Planning
Legal Service
Medical Evaluations

Our Team

Mike Bristol
Head of Basketball

Mike Bristol is Head of Basketball Operations for Grand Central Basketball. Mike has extensive experience in the world of sports marketing, having served as publicist and marketing manager for legendary Syracuse University men’s basketball coach Jim Boeheim and project manager for NBA superstar Carmelo Anthony. He is the co-founder of Elite NIL, which advises student athletes on public relations, social media, digital marketing, and financial literacy to help them build their personal brands. He has helped numerous Syracuse University athletes manage their transition to the pros. In addition to working directly with athletes, Mike has more than a decade of professional sports broadcasting experience with ESPN, ESPN Radio, and Time Warner Sports. Mike’s philanthropic contributions have left a lasting impact, as he helped create the Jim and Juli Boeheim Foundation. He acts as the fundraising director for foundation events, and has played a pivotal role in specific projects like “The Jim Boeheim Fantasy Camp” “Courts4Kids” and “Sneakers4Kids” alongside Carmelo Anthony and Jim Boeheim, designing courts in NYC, Central New York and Puerto Rico. He also designed and collaborated with former Syracuse legend Pearl Washington on the Takin’ It To The Hoop Basketball Camps.

Matt Babcock
Senior Advisor

Born into a family of NBA executives, Matt Babcock gained an early understanding of basketball's inner workings, laying the foundation for his enduring dedication to the game. With 18+ years of professional experience, he's been an agent for NBA and international players, scouted talent worldwide, provided NBA draft analysis to various media outlets, and advised numerous individuals and entities operating in basketball. Babcock's extensive expertise now shapes his daily life, as he has become a versatile, well-informed, and connected figure within the basketball community, cultivated from years of invaluable experience.

Adrian Autry
Certified NBA Agent

Adrian Autry Jr., a Syracuse alumnus and former college player, has transitioned into a player agent, leveraging his on-court experience and basketball insights to guide and represent emerging talent. With a deep understanding of the game honed at one of college basketball's storied programs, Autry brings a unique perspective to athlete management. His expertise in navigating the complexities of the various layers of basketball and a commitment to clients' on-and-off-court success makes him a trusted advisor and advocate for players looking to make their mark in the sport. Autry's journey from Syracuse to becoming a player representative underscores his dedication to basketball's next generation.

Keith Gehm
Head of Business Development

N.I.L. / Endorsements

Anna Sapio
Digital Marketing Manager


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